THE UNTOLD COST OF RHEUMATIC HEART DISEASE (RHD)
What disease starts as a sore throat in children…
And ends with open heart surgery, stroke or heart failure?
Clue: It kills 1000 young people EVERY DAY
Clue: It affects 15 MILLION children & young people
Clue: It is 100% PREVENTABLE
‘TAKE HEART’ HEADS TO THE ‘TOP END’ TO FILM!
With ongoing support from the National Heart Foundation of Australia we are escaping a bit of bleak Melbourne winter and heading to the ‘top end’! Earlier this year we began collaborating with RHDAustralia at Menzies School of Health Research on ‘Take Heart- The Quest to Rid the World of Rheumatic Heart Disease’ to identify participants in the Northern Territory and with the new funding confirmed we are heading north in August.
This is a very important next step in filming for the project. Rheumatic Heart Disease (RHD) is preventable but it currently affects over 15 million people worldwide and Australia has one of the highest recorded rates of RHD despite the disease being almost eradicated in most developed countries.
Over a three year period Take Heart will announce this global health crisis to new audiences around the world, provide a context for the staggering scale and scope of RHD, create empathy for the human cost and follow the stories of a diverse group of people living with Acute Rheumatic Fever (ARF) and RHD. The series is designed to generate insights into how ARF can be eliminated globally and the burden of RHD can be minimized. Read more…
WELCOME RHD AUSTRALIA
We are delighted to be collaborating with RHDAustralia to identify participants for the project in Australia and enhance the project’s outreach and audience engagement potential. Read more…
WHAT IS RHD?
Gathered from materials captured during our recent trip to Cape Town, South Africa for the World Congress of Paediatric Cardiology & Cardiac Surgery this 12-minute Short Film provides essential background information on Rheumatic Heart Disease (RHD). Read more…
LIGHTS, CAMERA, SOCIAL ACTION!
Take Heart has commenced filming in Cape Town, South Africa. Meeting with experts in Cardiac Disease, Rheumatic Heart Disease (RHD), Acute Rheumatic Fever (ARF) at the 6th World Congress of Paediatric Cardiology & Cardiac Surgery has provided a tremendous groundwork for the films that will follow.
CAPE TOWN CALLING
The first stop for Take Heart is the 6th World Congress of Paediatric Cardiology & Cardiac Surgery in Cape Town South Africa (17-22 February 2013).
CALLING FOR NOMINATIONS – RHD/ ARF PROGRAMS
The communications strategy behind Take Heart is designed to reach out to a broad audience, engage their attention and provide a clear pathway for them to get involved, provide feedback and monitor their investment at work over time (even if that investment is simply their time and interest).
TAKE HEART TAKES OFF
Thanks to the support of the National Heart Foundation of Australia and the World Heart Federation, Take Heart is now officially in pre-production.